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Guide Content:

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Intro

Selling digital products on Etsy offers an excellent opportunity for passive income, but many categories are crowded. However, there are still unsaturated niches with high demand and low competition. Here are seven digital product categories with great potential for sales in 2024.

1. Instagram Highlight Covers

Why it works: Instagram Highlight Covers are popular among social media users looking to brand their profiles. The competition is moderate, but you can break into this market by narrowing it down to niche designs like "Boho Instagram Highlight Covers," which reduces competition significantly.

How to create: Use tools like Canva to design aesthetically pleasing highlight covers in niche themes. Bundle different styles (colors, fonts) to increase appeal.

Sales potential: A Boho-themed highlight cover listing on Etsy has 548 sales in 9 months, generating over $400 per month.